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Industry Insights

Arjun called me on a Tuesday morning in March. He runs a CBD and hemp retail shop in Denver — the kind of store with apothecary jars on warm wood shelves, a full product catalog, and a steady book of regulars who have been shopping there since it opened. He is careful with his business. He reads his statements. He keeps records. He is not the kind of merchant who gets blindsided by his own books.

He had just opened his February processing statement and the effective rate had jumped from 2.80% to 3.20%. Same volume. Same card mix. Same terminal. His processor raised my rates by 40 basis points overnight — his exact words on the phone — with no call, no email, no explanation.

On $8,400 a month in processing volume, that 40-point jump was about $134 in new cost every month — $1,608 a year — flowing straight out of his business and into the processor’s margin. He had signed the agreement forty-two months earlier. He had no memory of any letter that would have authorized the change. “My processor raised my rates” is a phrase I hear from three or four merchants a month, and the pattern is almost always the same.

The Buried Notice

Why “My Processor Raised My Rates” Almost Never Shows Up With a Notice

Here is what most merchants do not know: the right to issue a processor rate hike is almost always buried in the original agreement. It is not a surprise clause. It is a planned revenue lever.

Most merchant services agreements contain language that allows the processor to raise rates at any time, for any reason, with a short notice period — usually thirty days — delivered by whatever method the processor chooses. That method is almost never a phone call. It is almost never a highlighted email. It is a line on page fourteen of a statement that says something like “effective May 1, your monthly fees will be adjusted.”

Where Arjun’s notice was

Page eleven of a November statement, under the “Important Information” header, in the same gray six-point font as the cardholder data security reminder. The notice was legally sufficient. It was designed not to be read.

The Easy Targets

High-Risk Merchants Get Hit First and Hardest

Arjun’s CBD shop is classified as a high-risk merchant account. That classification has nothing to do with Arjun personally. It has to do with the product category — CBD and hemp are considered high-risk by every card brand and every underwriter, regardless of state legality, federal Farm Bill status, or how clean the merchant’s books are.

High-risk merchants are the first targets of these quiet rate hikes for three reasons. The structural shape of a high-risk merchant rate increase explains why:

Reason 1 — Fewer places to go

A retail merchant processing under $10,000 a month can switch to any of fifty processors by Friday. A CBD merchant cannot. Underwriting approval for high-risk categories is harder, slower, and smaller. Processors know this, and they price to it.

Reason 2 — Increases look smaller in percentage terms

High-risk merchants already pay higher rates, which means basis-point increases look smaller. A merchant paying 2.20% who jumps to 2.40% notices immediately. A merchant paying 2.80% who jumps to 3.20% often does not — the number already looked high.

Reason 3 — High-risk merchants rarely shop

They got approved, they were grateful, and they assumed that was the end of it. Processors count on that.

The same structural blindness shows up well outside high-risk verticals. Marisol Vega runs an optometry practice in Tampa — about as far from a CBD retail account as you can get — and she paid $124.99 a month for eighteen months on a fee her processor never proactively explained. Healthcare practitioners are not high-risk in any underwriting sense, but they share the same operational signature Arjun did: too busy with the actual work to audit the statement, too trusting of the original rate quote, too far from the payments industry to know what questions to ask. Different vertical, same blind spot, same outcome.

The Math

What “My Processor Raised My Rates” Actually Looks Like on a Statement

If you want to find out whether your processor raised your rates — to use the phrase merchants use when they call us — you do not look at the headline rate on the first page of your statement. You calculate the effective rate: total fees divided by total volume. Do it for the current month and do it for the same month a year ago. The comparison is the only honest number.

Arjun’s statement, year over year
February 2025 2.80% effective rate
$8,400 volume • $235 in total fees
February 2026 3.20% effective rate
$8,400 volume • $269 in total fees
The delta — no change in volume, card mix, or ticket +$34/mo → +$408/yr

The volume did not change. The card mix did not change. His average ticket did not change. The only variable was the processor’s pricing. That is the signature of a unilateral rate increase, and it is nearly impossible to detect without calculating the effective rate yourself. Our effective rate calculator does this in under a minute from any statement.

The Pattern

Why This Is Happening More Often Now

The payment processing industry has consolidated heavily over the past five years, and the unannounced processor rate hike has gone from an occasional call to a weekly one. Private equity firms have acquired dozens of regional processors, and those acquired processors are under intense pressure to grow margin year over year.

The PE playbook

A high-risk merchant rate increase is the easiest way to grow margin on an existing book — raising rates on the merchants who are least likely to notice or leave. The processor you signed with three years ago may not be the same company today, even if the name on the statement has not changed. New ownership, new pricing playbook, same merchant base.

I wrote about this dynamic in detail in how private equity is ruining your payment processor. The Consumer Financial Protection Bureau has published guidance on the broader trend of financial services consolidation and its effect on small business costs, and the pattern holds across the industry.

The Playbook

What to Do When You Find One

If you calculated your effective rate and the answer is yes, my processor raised my rates without telling me, here is the order of operations:

Step 1
Find the disclosure Go back through your last twelve months of statements. It is there. It will be in fine print, in a section nobody reads. Document the date and the language. You will need it.
Step 2
Call and ask for a reversal This works more often than merchants expect. Processors would rather keep an account at the original rate than lose it. Be specific: cite the effective rate before and after, cite the disclosure date, and ask directly for the rate to be restored.
Step 3
If they refuse, shop the account For a high-risk merchant, get a real underwriting review from a processor that specializes in the category — not a payfac, not a flat-rate aggregator. An ISO that handles high-risk can almost always beat a post-increase rate.
Step 4
Switch before your anniversary Contracts typically auto-renew on the anniversary date, and a new term locks you in for another 24–48 months at whatever rate the processor decides. The early termination fee calculator runs the breakeven math on whether paying the ETF now is cheaper than waiting; the full ETF methodology walks through when to pay and when to wait. For what to ask a new processor before signing, see the questions your payment processor hopes you never think to ask.
The Resolution

What Happened With Arjun

Arjun did not call his processor first. He called us. We ran his statement through a full review, confirmed the 40-basis-point increase, identified the disclosure on the November statement, and ran him pricing through a high-risk ISO that handles CBD retail.

His outcome
• New effective rate: 2.55% — below his original 2.80%, not just below the increase
• Monthly cost dropped $190 from the post-increase number
• Monthly cost dropped $56 from where he started
• The $400 already paid in inflated fees is gone — but the bleeding stopped

He is now on pricing that is reviewed annually with him rather than adjusted quietly against him. When another merchant calls and says my processor raised my rates, Arjun’s number is the first one I think of — because the outcome he got is the outcome almost every merchant in his position can get.

The Federal Reserve’s published interchange data makes the underlying cost structure transparent, which means the only real question on any rate increase is how much margin the processor is taking on top. For a high-risk merchant, that margin should be disclosed line by line — not compressed into a single rate that can be adjusted at will.

The Signal

The Signal Worth Watching

When a merchant tells me, “my processor raised my rates,” that is almost never the end of the story. It is a signal. Processors that raise rates quietly on high-risk merchants are usually doing it across their book — and usually doing it again twelve to eighteen months later. If it happened once, it will happen again.

The merchants who get out ahead of the second increase are the ones who calculate their effective rate every quarter, read the fine print on every statement, and know the difference between their posted rate and what they are actually paying. Everyone else finds out the way Arjun did — by opening a statement on a Tuesday morning and doing the math.

Common Questions

Frequently Asked Questions

How can I tell if my processor raised my rates?

Calculate your effective rate — total fees divided by total volume — for the current month and the same month one year ago. Don’t rely on the headline rate on the first page; the rate that matters is the effective rate, which captures every fee across the account. If the effective rate has moved up while volume, card mix, and average ticket haven’t, that’s the signature of a unilateral rate increase. The math takes about a minute per statement and is the only honest indicator that something changed.

Is it legal for a processor to raise rates without notice?

Yes, almost always. The right to raise rates is buried in nearly every merchant agreement at signing — typically a clause letting the processor adjust pricing at any time, for any reason, with a short notice period (usually 30 days) delivered by whatever method the processor chooses. That method is rarely a phone call or a highlighted email. It’s usually a line on a back page of a statement under a generic header like “Important Information,” in fine print designed not to be read. The notice is legally sufficient. It is not communicative.

Why are high-risk merchants targeted for unilateral rate increases?

Three structural reasons it happens more often than to mainstream retail. High-risk merchants — CBD, hemp, firearms, nutraceuticals, certain subscription verticals — have fewer processors willing to underwrite them, so switching is harder, slower, and produces fewer competitive quotes. Increases also look smaller in percentage terms because the starting rate is already higher; a 40-basis-point hike on a 2.80% account is harder to notice than the same hike on 2.20%. And high-risk merchants tend to stop shopping after approval — grateful to get approved, they assumed that was the end of it and rarely re-audit. Processors price to all three behaviors.

What should I do if my processor raised my rates without telling me?

Four steps in order. First, find the disclosure — go back through twelve months of statements; the notice is there in fine print, so document the date and language. Second, call and ask for a reversal — this works more often than merchants expect; cite the effective rate before and after, cite the disclosure date, and ask directly for the rate to be restored. Third, if they refuse, shop the account through an ISO that specializes in your category (not a payfac, not a flat-rate aggregator). Fourth, switch before your anniversary date — contracts typically auto-renew, locking you in for another 24 to 48 months at whatever rate the processor decides. The ETF math usually breaks even inside three to six months once you have a competitive quote.

Can I get a rate increase reversed by calling my processor?

Often yes — more often than merchants expect. Processors would rather keep an account at the original rate than lose it, and a documented call citing the specific rate hike and the buried disclosure date frequently produces a reversal. Be specific: state the effective rate before and after, identify the statement where the disclosure appeared, and ask directly for the rate to be restored. The merchants who get reversals arrive on the call with the math already done. The ones who don’t are those who call to complain without specific numbers — that conversation rarely produces anything but a soft retention offer that doesn’t actually fix the rate.

For merchants who just calculated their effective rate

Saying “My Processor Raised My Rates” Out Loud? A Statement Review Will Tell You in Ten Minutes Whether They Did.

We read statements for a living. Send yours over and we will calculate your current effective rate, compare it to the same month a year ago, and tell you exactly what changed — and whether the disclosure was buried on page eleven like Arjun’s was. No sales pitch, no obligation. Just the math.

Get Your Free Statement Review

No obligation • For high-risk and small-business merchants who suspect their effective rate has crept up • Response within one business day

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Kevin wrote this. But if he's wrong, we'll make it right — and demote Kevin to sharpening pencils. BeBetter@brooksidepayments.com